Alexandra Hedin is a party girl, cooking and crafting out of a renovated fire station in Seattle, Washington. Her simple approach to making everyday a reason to celebrate has made her an admired contributor to magazines and television.
Alexandra Hedin is the girl next door. She created a blog in 2008 to inspire and encourage all of the friends she can’t live next door to and it grew into a multifaceted lifestyle brand that continues to extend across online, broadcast, and print media. Her blog inspired a daily readership of ladies looking for simple solutions to celebrate everyday. That inspiration turned into a weeknight dinner and menu planning mobile app, Weeknight Society.